How to Make Your 3m Media Wall Stand Out at Trade Shows?
Posted by Shane Lin on
When Leith McFadden approached us for a media wall that would truly stand out at a trade show, we looked beyond the standard setup. Typically, a media wall is 2.3 metres high and either 2.45m, 3m, or 6m wide. But Leith wanted something that would catch more attention on a crowded floor.
We proposed a simple but powerful adjustment—rotate the 3x2.3m media wall from a landscape orientation to portrait. That change made the media wall 3 metres high and 2.3 metres wide. The result? A tall, commanding media wall design that looked bold, clean, and professional. The display immediately stood out among more conventional backdrops, drawing eyes from across the exhibition hall.
3 Ways Media Walls Help Local Businesses at Trade Shows
1. Maximise Visual Impact Without Extra Floor Space
By rotating the 3m wide media wall into a vertical 3m high orientation, you retain the same footprint but significantly boost visibility. For businesses operating within limited booth space, this layout gives you more room for high-impact branding without crowding your setup. See our 3x2.3m media wall for trade shows for details.
2. Reinforce Brand Identity with Customised Printing
A media wall is a powerful way to communicate your brand message clearly and professionally. All our media walls are made from wrinkle-resistant, fire-retardant polyester tension fabric with block-out backing, ensuring crisp, vibrant colours. You can choose single- or double-sided printing, produced using high-resolution CMYK dye sublimation, which works well for logos, taglines, and product visuals.
3. Make Setup Easy and Stress-Free
For local businesses without a dedicated installation team, our media wall stands are easy to assemble—no tools required. The lightweight aluminium frame and secure zip-lock base mean setup takes only minutes. Plus, you can reuse the same frame and simply swap out the fabric with affordable replacement media wall banners as your messaging evolves.
Tips for Designing a Media Wall That Stands Out
If you're designing your media wall yourself, take advantage of our free Canva media wall templates to make the process smoother:
These are particularly helpful for business owners or managers looking for practical media wall ideas without needing graphic design expertise.
Why Choose Our Media Walls?
When it comes to media walls and event backdrops, our products are made with premium materials and built to last:
- Heavy-duty block-out polyester fabric (240gsm) prevents light or structure from showing through.
- Machine washable and wrinkle-resistant fabric saves time and ensures a professional look at every event.
- Tool-free assembly makes setup and takedown quick and hassle-free.
- Lightweight and portable, ideal for frequent use at expos, trade shows, and in-store promotions.
- Cost-effective options for media wall replacement banners.
Whether you're attending a local expo or a large-scale trade event, a well-designed, high-quality media wall can be the difference between blending in and standing out.
Explore our full range of media walls for events and trade shows to get started.
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